Gerflor Group creates, manufactures, and markets innovative, decorative and sustainable vinyl flooring solutions and wall finishes. Developing specific flooring and wall solutions to meet every indoor market application need from residential, healthcare, education and sport, to retail, industry, offices, hospitality and transport.

We were briefed to create a print and online campaign to promote a new natural flooring range, the resulting solution being animals made from the product. Created as 3D graphical models, we further proposed building actual models for exhibition and display purposes.