A rebranding and a fully functional website that would reflect M&T's prestigious legacy while addressing the needs of today’s clients. The goal was to create a fresh visual identity for the firm and an engaging, user-friendly website that would enhance client interaction and online visibility.
The project began with a thorough brand analysis, delving into Moore & Tibbits’ history, values, and market positioning. This foundation helped inform a design that balanced the firm's traditional heritage with a modern, forward-thinking ethos. The result was a new brand identity and website that seamlessly integrated these elements to create a cohesive and contemporary online presence.
Key features of the new website included a user-centric design with simplified navigation and mobile responsiveness, ensuring a smooth experience across devices. The site also provided detailed descriptions of services, easy access to contact information, and valuable client resources. The modern aesthetics respected the firm’s heritage while offering a fresh, updated look.
Ultimately, the rebranding and new Umbraco-powered website significantly enhanced Moore & Tibbits' digital presence, improving client engagement and accessibility. The project highlighted HTDL’s ability to blend traditional values with innovative digital solutions, ensuring the firm’s continued relevance in a modern legal landscape.